Avengers Campus
Project:
Avengers Campus Campaign Style Guide
Client:
Disneyland Resort
The time has arrived.
Some of your favorite heroes are calling on you to assemble to Avengers Campus at Disney California Adventure Park. Here, you can tag team with your friendly neighborhood Spider-Man to capture out-of-control Spider-Bots, help Rocket rescue the Guardians from The Collector’s Fortress, be trained by some of Earth’s Mightiest Heroes, and so much more. It’s time to unleash the hero in you.
The following is a cohesive style guide that details the land’s logo and various lockups, color palette, usage guidelines, Heroes Assemble campaign, and more.
Client — Disneyland Resort
Year — 2021
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Designer + Style Guide Copywriter — Unitha Ramirez
Group Design Director — Agnete Oernsholt
Creative Director — Brian Miller
Art Director — Keith Read
Copywriters — Lindsay Kelly, Jackie Soldano, Jason Rivanis
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